AI Customer Service area · small businesses

Customers book, confirm and ask questions on WhatsApp. The team steps in only when needed.

Six sectors, one design: scheduling or booking, automatic confirmation, a waiting list, frequently asked questions, a handover to a human on Telegram, and health and privacy rules built in. Here you will find the system that already runs (clinic), five ready-made kits to implement in your own environment (restaurant, hotel, gym, physiotherapy and nutrition) and the method and tools used to build all of it with agents.

See the kits by sector ↓ Open the clinic system → How they were built ↓

All open and free. Guides in PT, EN and ES. Dependency-free Python, Docker for a VPS, WhatsApp through the Evolution API and the team on Telegram.

01 · What already runs

Three projects ready to use today.

A complete clinic system, a framework that turns a website into an assistant, and an open CRM for WhatsApp.

🩺 Atende Clínica

Implemented: 93 of 93 tests

Online scheduling, confirmation 48 h ahead, a waiting list, scheduled follow-ups, frequently asked questions, emergencies (192, Brazil's emergency number), a human queue on Telegram, campaigns with a professional-council lock (CFM, CFO, COFFITO: Brazilian professional councils) and LGPD (Brazil's privacy law). It exports the month's numbers to the X-Ray. Checked on a clinic the agent had never seen and in a real docker build.

Open the guide → 🌐 transformsite

The site becomes an assistant

The company's website and knowledge base become a chat agent on WhatsApp, Telegram, email or a widget: it answers citing its source, schedules, performs services and hands over to a human.

Open the guide → 💬 wacrm

CRM for WhatsApp

An INEMA guide to an open, self-hostable CRM for tracking and re-engaging customers who chat on WhatsApp.

Open the guide →

02 · Kits by sector

Five ready-made plans: you run the /goal and the agent builds.

Each kit comes with the full specification, 93 to 99 frozen acceptance tests, the guardrails and the prompts for Claude Code or Codex to implement the system in your environment. The system itself is not built yet: it is the same path that took the clinic to 93 of 93.

🍽️ Restaurant · 93 tests

Table booking

Tables and rooms, shifts, the smallest table that fits, confirmation, no-shows, a waiting list, large groups with approval and your own customer base outside the marketplace.

Open the guide → 🏨 Hotel / inn · 98 tests

Direct booking

Per-night availability without overbooking, seasonal rates, a direct-booking discount, pre-check-in, iCal with Booking and Airbnb, and the source of each booking to measure the commission avoided.

Open the guide → 🏋️ Gym · 99 tests

Classes, workouts and animated exercises

Plans and enrollment, classes with spots and a waiting list, check-in, re-engaging members who disappeared, a workout sheet and an animated explanation of 12 exercises.

Open the guide → 🦵 Physiotherapy · 98 tests

Home exercises, adherence and pain

Treatment plan, a dropout alert, prescribed exercises with an animated demo, reminders, "done / not done / pain from 0 to 10" and an alert to the physiotherapist. COFFITO lock (Brazil's physiotherapy council).

Open the guide → 🥗 Nutrition · 99 tests

Meal plan and food diary

In-person or online consultation, a meal plan with versions, a food diary, water and weight with a neutral reply, and alerts that lead to 192 or to CVV (188), Brazil's emergency and crisis lines. The bot never prescribes.

Open the guide → 🩺 Clinic · implemented

The template for all of them

The first to go through the whole cycle: plan, frozen tests, long run, independent verification and publication.

Open the guide →

Animated demo. In the gym and physiotherapy kits, each exercise is a CSS-only animated SVG for the website and an MP4 generated by HyperFrames for WhatsApp, which doesn't display SVG. Validation measured in a real render that HyperFrames doesn't play SMIL animation, so the rule is "CSS only".

03 · The service flow

From the "hi" on WhatsApp to the monthly numbers.

WhatsApp or site chat→Frequently asked questions→Scheduling or booking→Confirmation and waiting list→Team on Telegram→Numbers for the X-Ray

The bot

Answers only what it knows

The company's own frequently asked questions, scheduling and booking. Anything else, it says it didn't understand and, the second time, calls a human. It never makes up a price, a diagnosis or a diet.

The rules

Built in, not remembered

A reminder is part of the duty of care in health; a campaign requires consent; "STOP" blocks everything. The campaign text goes through the sector's professional-council lock before it goes out. The built-in rules are Brazilian (LGPD, CFM, CFO, COFFITO, CFN, CREF).

The team

In the Telegram group

Receives each conversation with a number, replies on top of the message and uses commands such as /fila, /agenda and /encerrar. An emergency arrives flagged as HIGH.

Automated service doesn't replace the front desk: it takes away what is repetitive and gives back what needs a person.

04 · How they were built

Agents plan, other agents attack the plan, and the test decides.

Each kit was written by one agent (Fable) and validated by another that hadn't seen the planning. The validators found 9 to 13 problems per kit, 1 to 3 of which would have blocked execution, and fixed all of them before publication. Implementation runs through a long run, and the runtime is what lets the agent use its tools safely.

⏱️ Long Runs

The agent works for hours without losing its way

A verifiable definition of done, tests frozen by hash, a loop with time and memory caps, a stop on stagnation and independent verification at the end. It is the engine that builds each kit.

Open the guide → 🧭 Agent Runtime

The agent's rules and bridges

It is not where the service runs: the systems run on their own, in Python and SQLite. The runtime is the folder you copy into the project so Claude Code and Codex can discover and use their tools (API, MCP, CLI, local bridge) with rules on what they may do on their own.

Open the guide → 📚 Long Runs area

The full method on Events

Levels of done criteria, guardrails, context bands and the pilot that closed on the first cycle.

Open the area →

What validation caught. A test that demanded the opposite of the specification, a test server that kept running when the test failed, a container that wouldn't start without a volume, a verifier that reported a false failure on this machine, and a hash that didn't protect the verifier itself. All of it became a rule in the template.

05 · In your environment

Four steps from kit to a live system.

1 · Decide

Answer the decisions

Each kit has docs/DECISOES-ABERTAS.md with the default proposal already applied. "OK on everything" is enough to start.

2 · Freeze

Lock the contract

bash longrun/<folder>/congelar.sh records the hash of the specification, the tests and the verifier.

3 · Run

Loop or /goal

The headless loop from execucao-longa (Codex through the subscription) or /goal in Claude Code or Codex. It ends only when every test passes.

4 · Publish

Docker on a VPS

docker compose up -d, an HTTPS proxy, the webhook for your Evolution and your Telegram bot. Credentials stay only in your .env.

Honest caveats. The exercises and the alert lists are examples and need review by a professional. The rules of CFN (nutrition) and CREF (physical education), Brazilian professional councils, have not been researched yet: the campaign lock in those kits is minimal until the owner confirms.

06 · Why these systems

Each piece attacks a leak measured by the Margin X-Ray.

Clinic, physio and nutrition

No-shows without notice

The clinic's leak no. 1: 5 to 12% in a well-run schedule, close to 25% on average. Confirmation, a waiting list and scheduled follow-ups attack it directly.

Restaurant

A customer who is yours, charged again

The marketplace charges a commission on someone who is already the house's customer. Your own booking and a consented customer base win the channel back.

Hotel

The OTA's cut

Commission on repeat guests and empty rooms in the low season. Direct booking, an off-season package and iCal with Booking and Airbnb.

The systems export the month's numbers (no-shows, occupancy, new customers, returns) in the format of the Recovery Dashboard: the X-Ray's "before" and the "after" measured on the real schedule. See the Margin X-Ray area →

07 · Projects and courses

Everything from INEMA to build and run AI customer service.

Projects and kits

System · PT · EN · ES

Courses

Course · PT · EN · ES

GitHub repositories. atende-clinica, reserva-restaurante, reserva-hotel, atende-academia, atende-fisioterapia, atende-nutricao, execucao-longa.

08 · Related areas

Other Events areas for people who deploy agents in businesses.

Area

09 · Get started

The best first step: open the kit for your sector.

Read the open decisions, adapt the example to a business you know and run the /goal. When the agent says "done", run the independent verification.

System · implemented

Atende Clínica

The template for every kit, with 93 of 93 tests and Docker.

Open the guide →

Kits · five sectors

Pick yours

Restaurant, hotel, gym, physiotherapy or nutrition.

See the kits ↑

Method

Long Runs

How to let the agent build the system for hours, with proof at the end.

Open the guide →

Not sure where to start? Talk to us on Telegram.

Three projects ready to use today.

Implemented: 93 of 93 tests

The site becomes an assistant

CRM for WhatsApp

Five ready-made plans: you run the /goal and the agent builds.

Table booking

Direct booking

Classes, workouts and animated exercises

Home exercises, adherence and pain

Meal plan and food diary

The template for all of them

From the "hi" on WhatsApp to the monthly numbers.

Answers only what it knows

Built in, not remembered

In the Telegram group

Agents plan, other agents attack the plan, and the test decides.

The agent works for hours without losing its way

The agent's rules and bridges

The full method on Events

Four steps from kit to a live system.

Answer the decisions

Lock the contract

Loop or /goal

Docker on a VPS

Each piece attacks a leak measured by the Margin X-Ray.

No-shows without notice

A customer who is yours, charged again

The OTA's cut

Everything from INEMA to build and run AI customer service.

Projects and kits

Atende Clínica

Reserva Restaurante

Reserva Hotel

Atende Academia

Atende Fisioterapia

Atende Nutrição

transformsite

wacrm

Margin X-Ray

Long Runs

Agent Runtime

Agent Architect Kit

Courses

Agent Runtime

Agent Under Control

Agent Architect · Health

WhatsApp: Username and BSUID

Other Events areas for people who deploy agents in businesses.

Margin X-Ray

Long Runs

Agentic Business

AI Management

The best first step: open the kit for your sector.

Atende Clínica

Pick yours

Long Runs